A custom-made typography was developed, inspired by organic and authentic strokes that originate from the pleasure of being yourself. The messages and design of the pieces prioritize an intuitive and surprising reading. All these elements live in symbiosis to welcome those who are about to live a wonderful and exciting experience.
Be Yourself
ID / Record
#260
Credits
Alex Blanco, Chloé Etard, Fernanda Olea, Isaías Loaiza, Jorge Martínez, Jimena Terrones, Mariana R. Ponce, Sofia Jurado
Licensing
Privado
Foundry
Enigma
Release
2023
Classification
Títulos
Class
Custom
Variants
3 Styles
Regional Node(s)
México
Note. Specimen of the typeface Be Yourself. Copyright by
Be Yourself Hotels.
RECOMMENDED CITATION
TipoMap Latam. (2026). Be Yourself. Mapping of Typographic Production in Latin America. Consulted on 15-06-2026 de https://tipomap.lat/view_typo?id=260