Kukuum was created as a custom typeface family at the request of the Ministry of Foreign Affairs to meet the needs of use in texts, micro-texts and nano-texts of official documents of the United Mexican States that require a high level of security.
At the same time, it is the result of the graphic exploration of the philosophical and aesthetic concepts of plumario art, mixed with the point of view of its designers and with some reminiscences to calligraphy and brush strokes.
It is a three-variant family that evokes softness; it has gentle curves that give it fluidity and movement, dramatic angles and corners that accentuate its dynamism, asymmetrical runners and generous proportions. All this, together, offers an interesting texture when composing texts.
The constraints of its contexts of use gave Kuukum wide counterforms, elegant curves and shapes full of personality. Its contrast between thin and thick decreases functionally in each variant, depending on the score for which it was designed.
The "x" box is high enough in all cases, which translates into economy of space to make it more reliable when there is a lot of information in reduced areas. It has a large character set that allows the writing of all Central European languages. Its diacritics were designed to coexist harmoniously with the rest of the signs.